![](https://static.wixstatic.com/media/c39e7d_0544e84f79f04275a155878899287e58~mv2.png/v1/fill/w_980,h_551,al_c,q_90,usm_0.66_1.00_0.01,enc_auto/corsair_Mockup_Brief.png)
Tiffany Gao
Corsair & Elgato
2022
Ever wonder how content creators churn out amazing videos at lightning speed? My project tackled this very question, diving into the world of Elgato & Corsair, leading providers of tools for streamers and creative minds. My mission? Craft a marketing plan that amplifies their brand and revolutionizes the content creation experience.
I dug deep, analyzing strengths, weaknesses, opportunities, and threats to build a data-driven strategy. Imagine software seamlessly integrating with editing programs like Adobe Premiere Pro or Davinci Resolve – no more clunky macros required! Or picture influencers showcasing the power of Stream Deck, igniting a buzz in the community. I even envisioned targeted campaigns, student discounts, and ambassador programs to skyrocket Stream Deck XL sales.
This project isn't just about numbers – it's about empowering creators. By streamlining workflows and boosting brand awareness, my plan paves the way for Elgato & Corsair to remain at the forefront of content creation. So, whether you're a seasoned streamer or an aspiring video editor, keep an eye out for Elgato & Corsair's future innovations – they might just make your creative journey even smoother.